Lori Perez Baxter
Strategic Communications Leader in Seattle-Tacoma Area
Experienced communications leader skilled at shaping complex ideas, programs, and policies into accessible messaging for diverse stakeholders and communities. Adept at navigating high-paced political environments and large projects with competing deadlines.
During my nearly 20 years as a communications professional—working in social services, nonprofit, publishing, small business, and for the last three years, local government—I’ve sharpened instinct and skills that sidestep wasteful words and efforts in favor of bold, accessible communication strategies that build bridges instead of echo chambers. I've learned the value of strong partnerships, community collaboration, clear messaging, compelling visual elements, and robust messaging platforms.
Professional Skills
- Strategic Planning
- Media Relations
- Community Engagement
- Racial Equity Analysis
- Executive Communications
- Speechwriting
- Social Media & Web
- Language Access
- Editing & Proofreading
- Data-Based Reporting
- Strategic Storytelling
- Asset-Based Narration
- Policy Stakeholder Engagement
- Crisis Communications
Tech Competencies
- Microsoft Office Suite
- Google Suite
- Adobe Creative Suite
- Canva
- Wordpress
- GovDelivery
- Ingeniux CMS
- Social Media Management
- Productivity Tools and Platforms
View professional portfolio samples by clicking image thumbnails above.